INTRODUCING EFFLORESCENCE, IN COLLABORATION WITH MEI PANG.

EFFLORESCENCE: THE PROCESS WHERE WATER EVAPORATES, LEAVING BEHIND CRYSTALLINE DEPOSITS. LIKE DELICATE FROST ETCHING ITSELF ACROSS FORGOTTEN WALLS, IT’S A PHENOMENON OF TRANSFORMATION, THE RESIDUE OF SOMETHING FLEETING BECOMING SOMETHING ETERNAL. 

EACH SHADE IN EFFLORESCENCE CATCHES THE LIGHT LIKE FRACTURED GLASS OR A SALT BLOOM ON STONE, GLIMMERING WITH SPECTRAL SHIFTS. WORN ALONE, THE TONES APPEAR IRIDESCENT, TRANSLUCENT- BUT WHEN LAYERED OVER OTHER COLORS (ESPECIALLY BLACK), THEY IGNITE WITH COLOR AND DIMENSION.

A STUDY IN CONTRAST BETWEEN THE DECAY AND THE DIVINE, EFFLORESCENCE ELEVATES ARTISTRY INTO SOMETHING OTHERWORLDLY: EQUAL PARTS RAW AND REFINED, EPHEMERAL YET UNFORGETTABLE.

SHADES INCLUDE:

LOOM	IRIDESCENT BLUE
FLORET	IRIDESCENT VIOLET
BLOOM	IRIDESCENT PINK
WAX	IRIDESCENT GOLDEN YELLOW
LICHEN	IRIDESCENT MINT GREEN
RIPE	IRIDESCENT ELECTRIC TEAL